Lena Claxton and Alison Woo are the principals of NewMediaMavens.com, a company that offers coaching, seminars and solutions for small business owners.

Lena Claxton (left) has extensive marketing experience helping entrepreneurs and authors market themselves on the Internet. Prior to joining New Media Mavens, she was marketing product manager at Baker & Taylor Inc., the world’s largest book distributor.  Lena is an online and offline marketing instructor with Central Piedmont Community College’s Entrepreneurial Division. Her syndicated articles on marketing have appeared on Web sites around the world. She is a graduate of Rutgers University and University of Phoenix with a graduate degree in Online Education. Lena is currently a member of the International Coaching Federation and has trained at the leading coaching organization in the U.S.—The Coaches Training Institute. She is a member of eWomen Network, the U.S. Women's Chamber of Commerce and the American Marketing Association.
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Alison Woo (right) is a journalist with extensive experience in television, print, radio and online media. She has worked for CNN Headline News, Emmy-Award winning anchor Linda Ellerbee and freelances for national news organizations, including Money Magazine, Fortune Small Business.com and MSNBC.com. An alumnus of Columbia University’s Graduate School of Journalism, Alison was an executive producer and writer for television stations in New York, Tampa, Sarasota, Orlando, Charlotte and Atlanta. She was a contributing writer for The Weekend Entrepreneur (Entrepreneur Press, May 2006) and Women’s Wire Web Directory (Macmillan, 1997). Alison is currently a member of the International Coaching Federation and has trained at the leading coaching organization in the U.S.—The Coaches Training Institute. She is a member of eWomen Network, Society of American Business Editors and Writers and the Society of Professional Journalists.

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